“…With a kung-fu grip that don’t even work.”

Monday I started getting emails and Facebook messages and stuff from folks asking for G.I. Joe #281, releasing this Wednesday from IDW. I sighed just a little, because by now I know what this means…some member of the elite comics-noscenti somewhere on an app or on the YouTubes has singled out this issue as “a hot collectible” and here we go again.

And sure enough…checking eBay right now, Tuesday evening as I type this, the “regular” covers (the freely-orderable A & B variants) are selling for between $10 and $20 or $30 or so, and someone has the 1-in-10 variant up for a C-note. When I checked on eBay Monday, when I first started receiving the requests, the regular covers were still at cover price, so things changed fast. (The 1/10 variant was listed for high prices then, too, to be fair.)

Why is it in demand? Well, it’s the typical trigger for speculation of late: the “first appearance,” this time of a new Joe named Sherlock. Haven’t seen a picture of him yet, and flipping quickly through the book didn’t reveal anything obvious. He might even be on one of these covers, I have no idea. I’m just hoping it’s a guy in your standard military fatigues but wearing a camouflage deerstalker cap.

So here’s the thing. This is issue 281 of a regular monthly series. It’s been going on for, like, a decade, picking up from the original numbering (and continuity) of Marvel’s G.I. Joe run. Most retailers have plenty of sales history on this book.

Meaning…I suspect most retailers didn’t order too far above what they actually sell. I know that, for years, I have sold essentially the same numbers on this title month-in, month-out, with maybe a one issue variance. After pulls, I’ll have one copy left on the rack. Most of the time it goes unsold and into the back issue bins. Once in a blue moon someone will buy it. Thus, at best, I’ll have one extra copy not spoken for.

Therefore, the second trigger for speculation is in place: scarcity. Probably the big mail order houses stored up some extra stock, but plain ol’ shops like me weren’t about to load up on it. Even if you told me months ahead of time “they’re gonna introduce a new Joe!” who would have thought “oh, yeah, issue #281 of this series, that’s the one that’s gonna attract all the attention!”

Sometimes you take chances on orders, but they have to be reasoned, educated guesses, based on what you know, not based on whether or not some random issue is going to attract the attention of investors. I actually ordered a bit higher on Batman/Fortnite than I would have of a Batman mini-series, or of a video game tie-in book. I’ve had customers over the years ask for Fortnite comics, and I knew that game was popular, so I gave it a shot. Turned out, this time, I was thinking in the right direction but not nearly enough…could’ve used a lot more copies. Apparently I was better off than a lot of stores, though.

At the previous place of employment I did the same with My Little Pony #1. I figured “this is a hot property, we have lots of kid customers…I’M GOING FOR IT.” I ordered a ton, and they all sold. Then again, I thought Superman Unchained would do better than it did…lots of great variants, Jim Lee art, the whole shebang. Now, as it turned out, we didn’t lose money on the comic, but we had plenty left over.

Those were decisions based on what I thought I could realistically sell, given the nature of the comics themselves, and what I thought would be our customer base’s response to them. It’s nearly impossible to anticipate fluke demand, that suddenly everyone’s going to decide they want the same single issue of a comic they’d never wanted before.

Even if you decide “a-HAH, I’ll just order more of every first appearance!” or “I’ll just order more of what these YouTubers/apps suggest!” that’s no guarantee those sales will materialize. In fact, quite the opposite…as I said, one of the triggers is scarcity. This speculative demand isn’t going to show up for a title sitting thick on your shelves. It’s going to show up for your G.I. Joe #281s, that you barely ordered to fill your pull lists and had one left over for the shelf in the off-chance someone else wanted it.

ADDENDUM: a while back one of my regulars dropped G.I. Joe from his pull list, after having it on there for many years, even dating back to when he was my customer at the previous place of employment. Figured I’d finally have to adjust my G.I. Joe orders for the first time in forever…’til about a day later someone started a new pull with me primarily so he could start getting that G.I. Joe series.

I called this the “Law of Conservation of G.I. Joe.” Please keep an eye out for my TED talk.

The Sensational Variant Find of the 1990s!

So, Robin #1. No, not the one that was released a week or so ago and had its speculation-fueled sell-out. I mean the now (urgh) 30+ year old mini-series that was absolutely red-hot. You know, this one:


I can still remember trying to smooth out the creases in the door-sized promo poster they sent out for this thing while trying to display it in the shop. But anyway, as I was saying, this was a big seller, and demand was so high it went into second and even third printings. And they way you can tell these printings? By the little Roman numerals in the corner box there:


…which, I guess, makes those reprintings variants, thus fitting into the topic at hand. I kind of preferred this to DC’s later practice of changing cover colors or images to identify new printings, frankly, though I can understand the logic behind it. What’s gonna convince someone to double or triple dip on a comic they already bought? A little “III” or a whole new design? [EDIT: pal Nat reminds me that the contemporaneous Killing Joke also used colors to distinguish printings.]

At any rate, this is really as close as the first Robin series came to having variant covers. But don’t worry, dear reader, as they made up for it with 1991’s Robin II series.

This four issue mini-series had a decreasing number of variants as the series went on, starting with five variants for the first issue (not counting the “newsstand variant” with the UPC code, because c’mon), then four for the second, three for the third, and two for the fourth. Got that? Good.

For each issue there was one cover that was “normal,” and then the variant(s) would each feature different cover images and a hologram slapped on there, thusly:


And look, here’s the hologram IN ACTION, as filmed-and-GIFfed by my own self:


Exciting, right? How could you not want a full set of all those variant covers for each issue? Well, hang onto to your little green shorts, friend, because DC’s got you covered (get it?):


Yes, DC also marketed complete sets of all variants issue-by-issue in this polybagged packages, Plus a hologram trading card!

If this seems…somewhat excessive, you’re not wrong. It’s like Robin II somehow managed to take the multiple covers of X-Men #1 and the polybagged editions of Spider-Man #1 and formed them into this unholy collectible amalgam. By the way, when DC says “newsstand,” they just mean the regular non-hologram cover (which was offered both in a UPC-less direct sales version and a UPC-ed version you’d find at 7-11 or whathaveyou.)

Now, as far as the variants themselves…while not the first comic to have a hologram affixed to the cover (that would be Boffo Laffs #1 from 1986, I believe), the holograms do feature nicely iconic images of Robin, Batman, the Joker, and the Bat-signal on each succeeding installment (and the same hologram appears on all the variants for that particular ish). They’re also usually well-incorporated into the covers, though I kinda wonder about this Matt Wagner one:


Is the Joker, like, thinking about Robin or something? Is that what that’s representing? Or did the asylum put up a framed hologram in his cell just to rub it in? Great drawing of the Joker, though.

Okay, in case DC wasn’t reaching into your pocket enough, they also had this $30 mega-collector’s slipcase set, for which I totally stole images from eBay auctions so I could illustrate it here:


And in case you didn’t have enough holographic technology from the comics themselves, get ready for this thing on the slipcase:


Now, it’s been a while since I handled one of these. I know at the previous place of employment we kind of had one kicking around the backroom for a while that I’d continually put on the eBays ’til it finally sold (I think). And the contents are…just what they say there on the label. I seem to remember the “two custom backing boards” being not really anything you’d want to use in your comic bags…kinda flimsy, and I’m pretty sure they had holographic stickers on those, too, because why not.

Speaking of holograms, since “hologram” was pretty much every other word in the last paragraph, if I recall correctly one of the promo items for this series was a little holographic sticker with Robin’s “R” printed on it. I can literally still see the small bundles of these we got from DC, unless of course I’m imagining these and they never existed. Which, you know, I wouldn’t put past my brain at this point.

So that series sells well, as you might have imagined, and you know what that means. That’s right, Robin III in 1993, which scaled back the variant-ism to just two covers per each issue of this six-issue run. You had your standard, regular, boring static image cover printed on regular paper that Grandma prefers, and then you had…SPECIAL MOTION COVERS:


Alas, I didn’t have any of these in the shop right right now, otherwise I would have made an awesome GIF of this too. But trust me, you pulled the little tab on that cover and you cold make that image change. And it was a two-sided thingie too, so you could pull that insert entirely out, flip it over, and have a brand new image moving back-and-forth on that cover. I’m pretty sure that’s what they mean by “reversible cover” on the polybag that each of these “special moving covers” came in:


The poster noted at the bottom, kinda obscured by the folding of the bag’s bottom, was a poster of the comic’s regular cover. I thought that was a good touch and a solid bonus for fans.

One of my favorite things about the Robin III mini-series was that a demonstration copy of the special cover was sent to retailers. It looked like just another copy of the comic, but the pages inside were all blank. Honestly, I wish publishers would offer “blank” versions of some of those more speculated comics coming out now…would save them some money and they’re just gonna end up unreadable in CGC slabs anyway so they might as well be blank. Anyway, we had a lot of fun showing that Advanced Cover Technology to the customers, and that certainly moved some copies for us.

Following that in 1993 was the first issue of the ongoing Robin series, which ran quite a while and, oh yes, had variant covers for the first issue. You had your standard flat cover, and then you had this embossed beauty:


…with the figure featuring raised “3-D” puffy bits so you could examine Robin’s contours with your fingertips to your heart’s content.

Now, that aftermarket for these is a little hard to judge personally, in that I have copies of the first mini, one or two of the second, and none of the third currently in stock. I know while that original Robin ongoing was, well, going, the back issue sales on the various minis were very strong…especially for that original #1. I know at the previous place of employment we had a couple of those Robin II polybagged bundles still kicking around, and I noted how hard it was for me to move that slipcased set. A look at eBay shows at least the slipcased books are doing well now, so I guess I was just a decade or so early in trying to list the thing.

In collections I’d take in at my own shop, the most common of the Robin #1s I’d find would be that embossed cover for the ongoing series. I suppose a lot of people wanted to feel their Robins.

What’s next? I don’t know! The thirteen Gen13 covers? The trend of retailer-exclusive “platinum” editions for certain Big Comics? Or something else entirely? If you have a preference, you know how to tell me!

[taps the “Doing this for 33 years” sign again]

Whenever I extol the virtues of Free Comic Book Day, I am frequently asked questions lke “what good does it do?” “Does it really help your business?” “Do you ever get regular customers out of it, or do the new faces just show up to load up on freebies?”

In the simpler, easier-to-quantify short-term benefit, a Free Comic Book Day event makes my store a great deal of money. While the “free” comics I give away cost very little per individual unit, en masse, particularly in the quantities I traditionally purpose…well, it ain’t cheap. However, it’s always a worthwhile investment in that it attracts a lot of people to my shop for that day, most of whom take advantage of the store-wide discounts on products I’m actually selling. Along with the handfuls of free comics, many also walk out with stacks of graphic novels or back issues that they’ve also purchased. As I often say, I have never lost money on a Free Comic Book Day.

Aside from the financial considerations, there are the emotional ones. Free Comic Book Day makes people happy. Yes, happy that they’re getting free stuff…but they’re happy to be getting comics, they’re happy to be at the shop, it’s a big event that’s very exciting and cheerful.

And now we get into the long-term benefits. People will remember that happiness. That there was this cool shop in town that gave away a bunch of free stuff. That the Free Comic Book Day promotion itself caused them to find out if there was a comic book store in their area, who then sought out and visited my store for the first time. And now, those first-timers now know where to go for comics should they ever need any again. Plus, they’ve got friends they can tell about their experience…a little good word-of-mouth advertising is always welcome.

I don’t think anybody expects Free Comic Book Day events to create new weekly New Comics Day regulars, snapping up a dozen or so books every Tuesday/Wednesday. That habit is…kind of a lifestyle choice more than anything. But it does generate returning customers. I have had people specifically cite Free Comic Book Day to me as their reason for returning to the store to pick up something or ‘nother. I’ve had them tell me “I was going to buy this on Amazon, but I remembered getting free comics from you, so I’d rather spend my money here.” Yes, really.

So no, Free Comic Book Day doesn’t immediately convert all new faces into weekly visitors. But it does positively promote the store, either informs or reminds people that a comic shop lurks waiting in their midst, and that my shop is a nice, clean, and friendly place to go if comics are needed. It is a long term gain.

And thus it is the same with Batman/Fortnite.

The big problem is supply. Even I, who ordered much higher numbers on this than I would have on a typical Batman mini-series, still sold out quickly. So, unlike Free Comic Book Day, where everyone who came to the store left with what they wanted — free comics and discounted goods — many B/F seekers left without the item for which they were hunting.

In that circumstance, it may seem like it’d be difficult to put a positive spin on the shop for the disappointed customer. However, friendly service, an offer to hold future issues, and just generally offering as good an experience as possible, all things considered. I can tell you I didn’t have one angry, or even all that disappointed, customer after learning I was out of B/F. Well, okay, I had a couple of folks grumble at me because I wouldn’t let them buy a half-dozen copies of it for flipping on eBay, but that’s not the sort of customer I’m worried about here. Even if I didn’t have the product, I want new customers to know that it’s a nice store with a fella behind the counter what’s trying to be as helpful as he can manage.

On the other hand, what of the people who were lucky enough to get a copy at my shop? They were certainly happy to get a copy, at cover price, and like the new faces at Free Comic Book Day, they’ve learned there’s an inviting comic book store in town.

Again, no, they’re not likely to suddenly become regular visitors to the shop outside the B/F context…but you treat them well anyway, and, whether they were able to immediately fill that B/F need or not, they are more likely to remember you when they need something comic book-y for whatever reason. Even if it just another Fortnite tie-in comic book.

And rest assured, Batman/Fortnite is essentially like printing money for DC. There will be more of this sort of thing. And when the time comes, and, I don’t know, that Superboy and the Ravers/Fortnite crossover comic is finally released, where will the customers for that be more inclined to go? The comic shop that screwed them over by jacking the price up to $30 or whatever the last time a Fortnite comic came out, taking advantage of an excited kid or a desperate parent? Or the shop that sold ’em for cover price when they had it, and offered to save future issues and reprints of issues they missed? The shop that made you feel bad about buying a comic, or the shop that made you feel good?

I don’t buy the excuse that the inflated prices on Batman/Fortnite are no big deal given the money gamers usually spend on their game-related products. So what? Just because you can get away with something doesn’t mean you should. There’s no legal reason to not charge whatever you want on a comic book…otherwise, the back issue market would be markedly different, wouldn’t it? But a brand new comic, literally the day of release…for me, that’s an ethical consideration. It’s…well, it’s scummy, is what it is.

Robin #1 and Star Wars: War of the Bounty Hunters are a couple of recent hot comics that got the speculators all hot and bothered lately. What if on the day of release I bagged ‘n’ tagged them with $25 price tags? You know what that would make me? An asshole with unsold copies of Robin #1 and Star Wars: War of the Bounty Hunters on my shelf, that’s what. Would some people still buy them? Probably…$25 is probably a small investment after getting their copies in those CGC coffins and up on eBay for $200 or what have you. But the folks who just wanted to read the comic, and maybe don’t have the budget for those obviously smartly market-valued collector’s items? Well, fuck ’em, right? Gotta grab that cash while the grabbing is good!

Sorry, I want to sleep peacefully at night. And I want people who come into my store to leave with happy thoughts about their experience, making them more inclined to return, or recommend me to others. That is the long-term gain from treating people well, and not taking advantage of them when their need is great and you hold all the cards. As reader John said, “Don’t Be A Dick,” because folks will remember if you are one.

I look forward to seeing at least some of these new customers back in my store in the future, after this Fortnite comic thing is done. Because experience tells me that I will.

Only been doing this for 33 years, what do I know.

Well, I was going to answer a question about variants someone left in the comments to Monday’s post that I thought would be simple, but it started turning into a book and I’m not even sure I was close to being done, so…let’s put that on hold ’til Friday, after I’ve thought about it for a bit.

As for your latest Batman/Fortnite comic book news: yes, #2 is out this week, Yes it’s still in demand. Yes, still don’t have enough to go around, though from the sounds of it I was one of the few stores around here to actually have any kind of significant quantity of them ordered. Not nearly as many as it turns out I could have used, but I guess I was better off than most. Adding more customers to preorder lists, and will need to start calling a few folks to remind them that, yes, I am holding copies of #2 for them and they should come pick them up.

What’s nice is that at least a few of the Fortnite customers are buying other comics, so it’s not just kids ripping open their copies to get the codes and then setting fire to what remains. I mean, sure, most of them are doing that, which, y’know, fine, but if even a couple of new readers result, I ain’t gonna say “no.”

I was recently turned off of a podcast from a noted professional sporadic comics generator, which I’d been enjoying despite (or maybe because of) the not-always-justified self-aggrandizement and some…glossing over of certain points of the ’90s comics industry. But his enthusiasm was entertaining, and hearing his side of what was happening was educational…and, y’know, fans have been shitting on the guy for decades, if he wants to put out a podcast talking about how great he is, hey, more power to him.

But a recent episode discussing the Batman/Fortnite phenomenon and how some of his retailer buddies were dealing with it really left an unpleasant taste. While talking about all the new customers coming in the doors, he’s also saying how these retailers are charging $20, $30 or whatever a pop and essentially giving his approval of this.

I get that everyone was caught short on this comic, and that sellers are making a killing on eBay with these, but…the one thing the industry has desperately wanted is kids putting down Those Darn Vidya Gabes and buying comics again, and when they do…we start gouging them for as much cash as we can grab? Or, rather, their parents? What’s that going to leave them thinking about comic stores? Or with the comics industry in general? It’s…well, it’s gross, is what it is. I know, “supply and demand” an’ all that, but maybe a little long term planning over short term profits would be the preferable strategy.

I limited copies to one per customer, and took down lots of names for future issues. Or for reprints of already released issues if the first prints weren’t available, because the best part about all the Fortnite kids is that they don’t care what printing they get. The codes are the same in all of them. And I will sell them all these issues at cover price. End result: happy customers who’ll come back. Haven’t had a single person mad at me about the whole Fortnite situation. Maybe I’m just in a laid-back part of the country, but talking to folks who come in looking for the comic, explaining the situation, and offering to save issues as they come in seems to have a mollifying effect.

Anyway, I know this has all turned into something of a mess, but starting within an issue or two, once we start getting in the installments we were able to order once we realized how much demand existed for the book, there should be plenty to go around. In fact, I’m expecting a glut, as retailers probably went to far in the other direction ordering more than they could possibly sell. In addition, the buyers who are picking copies up out of pure speculation right now will drop off then, as only the relative scarcity drove those purchases.

So I always hear about it when I criticize retailer behavior (remember “not buy?” Sheesh, that was stupid) but since nobody reads blogs anymore, I guess, maybe I can get away with it this time. But honestly, the next time we get a huge influx of new potential customers, hopefully we can all put our best foot forward, y’know?

To me, my variants!

If you’re trying to decide “what’s the most famous example of variant comic covers of all time” — first, c’mon, what’re you doing with your life, and second, I think just through the sheer magnitude of copies that were unleashed upon an unsuspecting public, it’s gotta be 1991’s X-Men #1:

There were four different covers produced, the first three featuring a different mix of members of the team, with the final cover presenting their arch-nemesis Magneto. The four covers formed a single image when connected together, but if you didn’t trust your hand-eye coordination to assemble so complex a puzzle, Marvel had your back with the fifth variant: a gatefold cover that opened up to present the full image.

Unlike Spider-Man #1, the covers weren’t released all at once. Instead, Marvel decided to dominate comic sales for over a month by releasing each cover one per week, starting with the A, B, C and D covers (as they are usually referred to), culminating in the gatefold cover in the final week.

Orders were gargantuan. In total, over 8 million copies were produced, though as has been noted by multiple observers, and just through my own personal observation, a good chunk of those remained in retailers’ hands.

Speaking of personal observations, I’ve written in the past about how once impossibly-common comics from the ’90s marketplace are becoming slightly less easy to find in the wild, simply due to the attrition of stores that were active then having shut down in the intervening decades and taking their backstock with them. I’ve also written about how many of the people buying comics at the time either had no idea how to take care of their comics at the time (despite the wide variety of comic storage supplies being offered, and purchased, in sizeable amounts), or simply neglected their collections and let them fall to disuse and ruin over the years.

The point being…a comic that was once so commonplace and contemptuously familiar that copies were given away free with purchases is now, kinda sorta, becoming “collectible” again. Not to keep referring to things I’ve said in the past, but I’ve said in the past that even without actively buying copies of X-Men #1 in collections, I’m accumulating a backlog of it. And I’d say only abut a third of the copies I’ve seen have been in Near Mint or better, and when you actually have a copy in Near Mint (and not, say, VF- which you’re calling “Near Mint”) it can sell for a pretty good price nowadays.

Again, this all depends on local supply. There are probably still plenty of areas of High X-Men #1 Concentrations where they flow like water, and you merely need to dip your hand in a stream to retrieve a copy or three. And they’re all over eBay, natch. But, in areas populated primarily by newer stores, where even the bespectacled old men who have direct memories of those times and will gladly share them with you (ahem), they may not be as in deep a stock as they historically had been.

It was a large confluence of causes that resulting in this massive amount of orders:

  • The ’90s were a boom time for collectible comics, with a huge influx of new customers driven to comic shops primarily by the 1989 Batman movie, with earlier successes like Dark Knight, Watchmen and Teenage Mutant Ninja Turtles helping to push the expanding market as well.

  • It was the time of The Hot Artists, and Jim Lee may have been the hottest artist of the time. Launching an expansion of Marvel’s popular franchise with Lee on art chores couldn’t help but grab market attention.

  • The investors were out in force. The aforementioned Teenage Mutant Ninja Turtles arguably kicked off a new wave of folks looking to make their fortune trading in “rare” comic books, and what could be rarer than eight million copies of X-Men #1? Okay, nobody knew it was going to sell that many copies, but it was a pretty easy guess that it was going to move some large numbers. That didn’t stop people from buying boatloads of copies in the hopes that they’d be able to turn them into houses or kids’ college funds down the road.

  • This may be hard to imagine, but there was a time in comics publishing that when a new series was launched, the expectation was that the series would continue so long as sales held out, and maybe if sales dipped a little, the publisher would try things like “new directions” or “fresh creative teams” or more promotion to support the book. The idea that new #1s for titles would flash by like strobe lights was not one that was considered. As such, retailers would order plenty of first issues of titles, as that would likely be the most sought-after number in the back issue bins over the years, and hopefully decades, of the title’s life.

  • And yes, the multiple covers. Outside of investors, just plain ol’ folk who bought comics and weren’t necessarily looking to turn a buck. As I brought up early on this ongoing series of “variant covers” posts, having different cover images was a way to encourage the regular reader to pick up more than one copy of a particular item. Plus, having the additional twist of making all the covers connect into a larger picture…it’s a cunningly evil plan that, I can tell you at least from my memories of selling the things at the time, worked quite well indeed.

Some have pointed to this as being one of the causes of the ’90s market crash, and…I don’t know, I think there may be worse offenders (I won’t say any names, but the initials stand for Deathmate) since, all things considered, X-Men #1 actually sold (though again, not nearly as many as were ordered). There were bigger stinkers out there, at least to the point that X-Men wasn’t seen as a flop, whereas something like Turok: Dinosaur Hunter was. That said, I’m sure enough people got burned on their investments on ’90s comics, including X-Men #1, that they, and their money, fled the marketplace, reducing cash flow and feeding the crash.

So wither X-Men #1? It remains a popular seller, as do assorted issues from the 1991 series as a whole. There’s a whole new audience of comic book buyers and X-Men fans who weren’t around thirty years ago when this series launched. And there are plenty of customers who were around but misplaced, sold, or damaged their copies in the meantime and want replacements. And, of course, there’s the current wave of speculation mania driving sales on any “key” and/or first issues.

I don’t always have every cover in stock, but I usually have at least two or three different ones on hand. The cover I see the least? The gatefold cover. The one I see the most? Surprisingly, the fourth cover with Magneto, given that, according to this article, it was the poorest selling of the first four. And that gatefold cover was the highest selling. Huh, go figure. (Again, it all depends on how many copies actually got into people’s hands, and didn’t disappear with the retailers who ordered them.) It’s my memory that, as each cover was released every week, sales dropped a little with each one, with a boost on that final fold-out issue. But I could be wrong…it’s been 30 years, after all.

And which cover did I buy, since as a 1990s comics buyer you were legally required to buy at least one copy of X-Men #1? Why, the gatefold edition, of course…I wasn’t going to miss out on any of that artwork!

Next time in my variant cover-age, even though John kinda beat me to the punch: Robin comics! A whole lot of ’em! Holy gimmick covers, Batman!

In my headcanon, Beanish is somewhere in Dark Nights: Death Metal too.

So you may remember from (cough) nearly a year ago when I was writing a series of posts on intercompany crossovers (as linked here: 1 2 3). My intention was to write one more post on the topic which I never got around to doing, mostly because I feel like I hit bit of a stumbling block. I had in the back of my mind that the fourth post was going to be about the Eclipse Comics series Total Eclipse from 1988 and the First Comics series Crossroads, also from 1988. Must’ve been something in the air that year.

Anyway, when I actually thought about it for a second, I remembered “oh yeah, those aren’t intercompany crossovers, they’re intracompany” featuring characters they alone publish, more in line with, say Marvel Super Heroes Secret Wars or Crisis on Infinite Earths. Why I had these two series linked in my brain with the others, I wasn’t sure at the time. But, y’know, I think I have more of an idea why now. I’ll get to that in a moment.

So let’s talk about this Total Eclipse mini-series:


Gotta be honest, haven’t read it in a while, so I have no idea how well it all holds together. I do have a vague sense that, um, it wasn’t the most readable thing in the world, though you had some top talent working on this book. Gorgeous Bill Sienkiewicz covers, Marv Wolfman and Bo Hampton on the main story inside…the book had a solid pedigree.

My personal primary interest in picking up this series was the involvement of Miracleman, whose part in the story eludes me at this late date, even after flipping through my copies pulled from the What’s Left After Putting Everything Else in The Store Mikester Comic Archives. He’s here and there participating in the action and hanging out with the other superhero-type characters and probably giving us a preview for how strange it’s gonna look when Marvel finally starts using the character in the Avengers or whatever.

Of note is a back-up Miracleman story in Total Eclipse #4 by Neil Gaiman and Mark Buckingham, who were the follow-up creators on the main Miracleman title after Alan Moore and John Totleben departed. This was the issue that continued to have back issue sales life long after the series was over, at least while Miracleman was still an ongoing thing and before it vanished into history, never to be seen again except for that brief blip at Marvel a few years back, and whatever the hell it was Todd McFarlane was doing with him in his Spawn comics. It used to have something of a premium price attached to it, though it was hardly in short supply (at least at the time), but that doesn’t seem to be much the case any more. I mean, on eBay someone’s had some luck selling them for $9 a pop, but using the keyword “Gaiman,” no “Miracleman” in sight.

The other major reason I picked up this series was the character Beanish from Tales of the Beanworld, who plays a surprisingly heroic part in the story:


His involvement springs from a direct tie-in in the main Beanworld comic itself, where Beanish, the artist, goes on a near-spiritual journey outside of his home of Beanworld into the greater universe. Beanworld creator Larry Marder (who actually drew Beanish in Total Eclipse) explains the bean’s involvement here. There is a cute moment when Beanish is back in his own comic and he’s trying to explain where he’s been and all he can say is “yeah, it’s pretty complicated,” with a Beanworld-style illustration of a superhero representing his thoughts on everything.

Beanish (or at least, multiples of him) is featured on the cover of Total Eclipse #4 in glorious Sienkiewicz-vision:


…and even better, he partners up with Miracleman, making them the World’s Finest team…sorry, Bats and Supes!


(You can find other outside-their-book appearances of Beanworld characters listed here.)

Kinda paging through the comics here again after so many years, I find that the only things grabbing my attention are the appearances of MM and the Bean (coming this summer to CBS), as I don’t have any particular attachment to most of the other characters. Well, except Destroyer Duck, he’s in here too. Oh, and Mr. Monster shows up. And the Heap. And Ms. Tree. But otherwise…I don’t know, man, I just read it for the characters I liked, which is how these crossover events getcha.

Speaking of which, why did I link this in my mind with intercompany crossovers, which clearly this isn’t? The most obvious reason is that none of these characters were really intended to team up with each other…they were mostly all in their own separate “universes,” for the lack of a better word, with their own genres and storytelling styles and such. They might as well had been published by multiple companies. At least, that’s my story and I’m sticking to it.

The interesting effect of a crossover is the intermingling and, well, “smoothing out” of all the characters involved. In other words, regardless of how they’re portrayed, scriptwise or artwise, in their books, by being pulled together into one story by another creative team they are all essentially unified in look and voice. Curt Swan Superman, Don Heck Wonder Woman, and Rick Hoberg Batman all become George Perez Superman, Wonder Woman and Batman in Crisis. Their disparate characterizations and dialogue all get filtered through one writer’s voice. At Marvel and DC, that’s one thing, where, at least in the superhero universes, everyone’s working in the same milieu.

But with a company like Eclipse, where the point is the variety of creators and genres and styles…cramming it all together into one book, with one artist providing most of the art (I mean, good art by Bo Hampton, with various assistants (with a few presumably working on their own characters like Marder did). The wide variety of art and personality is minimized to a specific vision. Which is fine, but what made some of those characters readable were their creators, and outside that context they can lose a little something.

(I believe the still-unfinished Image United tried to address this issue by having respective creators all do their own characters, but, um, I think there may be a reason why the series is unfinished.)

At least Beanish still shines through in all his weird little bean perfection. Okay, it’s not Marder’s lettering in his word balloons, but I can let that slide.

…So I was going to look at Crossroads from First Comics today, too, but surprise surprise, I went on a bit. I’ll tackle that event next time…promise I won’t take a year to get to it!

The seal has been broken…

…your pal Mike has bought original comic art.

Oh, I do own a few original pieces from hither and/or yon, either drawings made specifically for, and gifted to, me, and I own at least one original page from an Archie comic published in the 1990s (which comic…who can say?) that was also given to me. I have purchased original drawings, like this Fred Hembeck rendition of Sluggo, but I’ve never laid out money for a piece of artwork that was used for mass reproduction.

UNTIL LAST WEEK.

So remember when pal Brook came by the shop with his copy of the obscure “Nobody Loves the Hulk” record, which of course immediately spurred me on to get one of my own?

Well, that darn Brook did it to me again, by showing me his recently-obtained Ernie Bushmiller original Nancy daily strip from 1974, which he graciously allowed to be featured on this site.

Brook said “you should check out this seller, he’s got a few Bushmiller originals, and I thought “maybe I’ll look, but I’m not gonna buy anything.” And then I looked, and then I bought something, and what I bought was this original daily from June 26th, 1975 (click the pic for a larger view):


Now I’m aware Bushmiller frequently used assistants (which you can read about here), so I am not 100% sure how much of this is pure Bushmiller and how much is, say, Al Plastino (which would still be a good get) but that doesn’t make this any less of an original Nancy strip produced under the purview of their creator.

Plus, look at all that great Sluggo content. A SLUGGO IN EVERY PANEL. Bonus: “HAW HAW HAW” dialogue!

For those of you who are interested, the original measures about 20 inches wide and 7 inches high.

Not leaving well enough alone, I thought I’d take a peek to see what other original Nancy (esp. with Sluggo) art may be out there for sale. There was a particular strip that caught my eye, mostly for just how weird it was, for the peculiar cultural crossover artifact it represented. I saved a scan of it to my computer, thinking that would be enough…but it preyed on my mind. Nagging me, tormenting me, reminding me of that time I could’ve bought this Bob Marley/Yoda painting off eBay and forever regretting that I didn’t.

Plus, it was pretty cheap. Which is how I now own the Guy Gilchrist original for the September 18th, 2014 daily strip (again, click to enlarge):


Your eyes do not deceive you, that is indeed Sluggo dressed as a Teenage Mutant Ninja Turtle. Or, dare I say:


Okay, he’s not a teenager yet, but you get the idea. But what a bizarre thing this is. Just look at it. LOOK AT IT. Plus, there’s a bonus extra signature from Mr. Gilchrist at the top right there, dated 2016, where presumably he re-autographed it at a convention or something.

And again, if you’d like to know, the paper the strip is drawn upon is about 7 by 17 inches, though the strip itself is only about 13 inches wide.

There you have it…my first foray into buying original comics art. Not something I’m likely to do too often, though my mostly-working eyes are always on the lookout for that one Swamp Thing page that 1) I like and 2) can afford. But, you know, I bet Tumbleweeds originals are cheap. I could have all the Tumbleweeds! LET ME AT THOSE TUMBLEWEEDS

Does whatever a variant can.


So in the summer of 1990, these came along: the first issue of what we referred to as the “adjectiveless Spider-Man, a new ongoing series drawn and written by the immensely-popular superstar artist Todd McFarlane. If you were a fan of McFarlane’s art, it was absolutely a visual tour de force, giving you the most McFarlane-est of McFarlane Spider-Man art. The writing was…well, I think in retrospect ol’ Todd got grief way out of proportion to his actual scripting skills. Perhaps he wasn’t the most talented wordsmith in the world, but for a goofy ol’ Spider-Man comic, it was fine. I’ve read plenty worse, I assure you. And while the opening captions to issue #1 took the brunt of the derision, it was turned into a wonderful piece of audio by my old pal Andrew and thus, how can I ever feel anything but love for it?

But look, we’re not here to talk about the contents of these Spidery-Sam books, we’ve come to poke sticks at the variant covers! Of the 1990s Big Variant Cover Hoohas, Spider-Man #1 was the first, with two differently colored covers (one printed with in green and black, the other black with silver ink), and then two additional versions with each cover sealed inside a polybag with “COLLECTOR’S ITEM!” printed all over it. Note the “Legend of the Arachknight” blurb, clearly referencing DC’s Legends of the Dark Knight #1 and its multiple covers.

Of note is the fact that the black bagged variant had no price printed on its cover, but instead had a $2 price tag on the bag. Gettin’ ya for an extra quarter there. The green bagged edition still appears to be the regular $1.75 price, though I could have sworn both were $2 at the time. Hey, it’s been thirty years, I forget things. However, for that extra quarter, you were buying a comic that was genuinely a variant in that the actual cover had a printing variation. But if it were removed from the bag, technically the collectible would be “incomplete,” so just being a variant in and of itself wouldn’t be enough, I’d thought. But just checked the eBays and someone there is trying to sell one of unbagged, cover-priceless versions of that black ‘n’ silver variant for $70, but I don’t know if that’s within reason or simply “high hopes.”

And yes, there’s also the bagged newsstand edition, with a UPC code on the cover instead of the Spidey face in its place. Can’t forget that. Plus there was the gold-inked 2nd printing, and the platinum edition and newsstand gold edition that you can read about here.

At any rate, we definitely sold a boatload of things…just stacks and stacks, with plenty of folks grabbing multiple copies. This was, of course, back in the day when you ordered heavily on a first issue, as, if successful, the series would go on for a long time and there would always be customers looking for that first issue in the future, because surely no publisher would be dumb enough to relaunch a series with a new #1 every year or two. In these days of direct market frugality, where everyone’s ordering as close to the bone as possible, it’s hard to imagine actually having that much stock on anything new, much less having speculators look at said stacks and view them as investible material. Compare to today, where speculation depends on pouncing on titles ordered at low-ish but reasonable numbers, creating and taking advantage of that additional scarcity in an already thinly-spread marketplace.

At the time, my previous place of employment had plenty on hand. Of the two regular covers, at least…my boss thought the polybagged-editions were “stupid” and refused to have anything to do with them after the sold out. Just wouldn’t buy them from collections, that sort of thing. Eventually we did get two that showed up in a collection that we just sort of ended up with, so out into the back issue bins they went. I think that was the one exception.

My personal thought on those bags back then was that they would eventually do damage to the comics inside, as they aged and broke down and decayed on the comics themselves. In recent years I’ve had my hands on those polybagged Spideys in my own shop, as well as other prebagged comics of that decade, and it doesn’t appear as it this has been the case. Whether that’ll change in the decades to come…well, of course it will, it’s cheap plastic, it’s gonna break down eventually. Whether that’ll happen soon enough for any of use to care, I don’t know.

I’d said the McFarlane Spider-Man #1, and the rest for that matter, were plentiful at the time. Not to beat that poor old dead horse some more, but after thirty years and shops vanishing and new shops cropping up and old back issue stock going away and all those copies purchased but then those were either not well cared for or simply thrown out…it’s very possible the available stock left in the world is at least somewhat lessened. Add to that the younger customers who weren’t around or too wee to be buying these off the racks, and are discovering them now. Regardless of the reason, these Spider-Man comics are currently in high demand, at least for me. I just can’t keep the darn things in stock.

And do those variants make any difference to buyers now? Not that I can tell. I haven’t had the quantities on hand to make a clear judgement as to whether there’s a consumer preference for the green cover or the black cover, but both (and the gold reprint) sell nearly as soon as I price them. This is, I think, one of those cases where cover variation is playing no real part in sales. It’s all “early McFarlane art,” or “it’s a #1 for one of the main Spider-Man series,” or “it’s a major Marvel #1,” period, all of it pushed along by a not-insignificant number of current speculators.

Next time: weekly X-Men variant covers…advantageous!

Now if we could be issued Fortnite codes to insert into old copies of Deathmate, we’d have somethin’.

I have a new post on variant covers in progress, but it’s getting late, it’s not done, and I’d like to avoid making any grievous errors like last time. And so, I’ll let the pot simmer an extra day or two before serving anything up, he metaphored, and we’ll continue next week.

In the meantime, more Batman/Fortnite news: yup, I’ve sold out…ran out sometime on Wednesday, and the calls keep coming in. I’ve been taking phone numbers and making reserve lists for folks for future issues and coming reprints, so it’s not all lost sales, thankfully. But, like I said the other day, while I ordered a pretty good number and was able to make plenty of kids (and parents and grandparents!) happy, boy I sure could have used a lot more than what I got in.

I did notice at least one retailer online somewhere griping about the demand for this Batman/Fortnite comic and wanting it to be overwith, which…well, I can sympathize a bit, anyway, especially if you don’t have any to sell. Every request feels like a jab in your side, reminding you that you fell down on the job by not ordering enough to meet demand. One really shouldn’t feel like that, if you did your best, because you never know for sure how these things will work out…could very well have had the result of “eh, don’t really want to buy a comic book to get a code” and nothing would have come of any of this.

That’s not how it happened, however, and even if demand outstripped whatever supply I had on hand, hoping those requests simply go away is a mistake. I’m taking preorders (some even paid in advance), so I’m making do best I can. Yeah, I hate saying “no” to folks when they call and ask, but I try to let ’em know “…I’ll have more soon!” And since these aren’t comic collectors, they don’t care if it’s a second, third, or ninth printing. They just want the comic…and yes, mostly for the game codes inside, the primary impetus for the rush, but these are still lots of new customers desperately wanting to exchange money for product, a circumstance some comic shops may not see very often.

Some other thoughts occurred to me: I don’t know what kind of deals are involved here, and whether or not other comic publishers can horn in on this action and also get Fortnite codes into their own comics. But if they can…look out. Everyone’s gonna want to boost sales on their books by baggin’ em up with those precious codes inside. At the very least, I expect DC to follow up with another series almost as soon as this one is over. Like I said about some retailers, comic publishers don’t often see this much money being waved at them by a whole new audience.

Also…issue #4 of Batman/Fortnite was the first issue on which retailers could adjust their orders after seeing how the first one sold (or would have sold had they had any). I think there’s a good chance the supply on the comic may go from the “totally not enough” status of right now to the panic-ordering/nigh-Deathmate levels pretty quickly. Yes, there’s a lot of demand for this comic, but it’s not infinite demand, so we may be seeing a flooded market in a couple of months. I’m sure we’ll all find out at about the same time.