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In response to your many emails, comments, Tweets, phone calls, faxes, certified letters, numbers stations broadcasts, and telegrams, I will discuss the upcoming 30th Anniversary “Death of Superman” comic, probably next week in my usual timely “ripped from yesterday’s headlines” fashion.
But today, we’re back to the Marvel mutliverse! When we last met, I was talking about two specific questions that had some to mind regarding it. In that post I was curious as to the origins of the designation “Earth-616” for Marvel’s “main” Earth. That was something I’d been wondering about for a while.
The next question is one that popped into my head relatively recently, which is “does the Marvel Multiverse have a specific Earth for the heroes of DC Comics?”
The answer it seems is “no” — it looks like the idea is that Marvel’s multiverse and DC’s multiverse are two separate multiverses, comprising part of a larger Omniverse, if you will. I mean, it’s something like that…a little handwaving to create a mutually-beneficial metafictional construct that ensures one company isn’t a specific subset of another company’s milieu. That said, as per DC’s Multiversity, there are a couple of Earths with characters obviously based on Marvel properties. And Marvel of course has their Justice League analogues the Squadron Supreme, but each of the main Marvel and DC Universes remain separate from each other’s multiverses.
Sort of.
I was perusing the Wikipedia list of Marvel’s multiverses and there is an Earth-7642 where both Marvel and DC’s characters live and can crossover with each other. So Superman/Spider-Man, Batman/Hulk, all those intercompany events where, like, Superman’s all “ah yes, I’ve heard of this Spider-Man fellow out in New York” but the two characters never got around to meeting before…that’s this Earth.
This is presumably separate from those between-company events where characters specifically travel between universes in order to meet, like in Superman/Fantastic Four. I’m assuming in this case it’s presumed that Superman is traveling from the prime DC Universe to the prime Marvel Universe. Unless each universe has an Earth with their company’s characters that spefically cross over into the other company’s universe, versus the regular “prime” Earths doing so, and does anyone else here have a nosebleed or is it just me?
I probably should mention Earth-9602, Marvel’s designation for the alternate universe created when the Marvel and DC universe were merged together during the Marvel Vs. DC mini-series. That’s the Amalgam Universe, effendi, where Iron Lantern and Spider-Boy hang out, probably never to be seen again.
Now on the other side of the aisle, Doomsday Clock, which all of you out there read and enjoyed, posits a future intercompany event between Marvel and DC. The couple of caption boxes describe the perfectly named “Secret Crisis,” mentioning the non-copyrightable name of Thor and references a “green behemoth,” presumably the Hulk and not, I don’t know, the Impossible Man maybe. I’m assuming this is supposed to represent another breach between the main Marvel and DC multiverses, though it could be a specific Marvel Earth within DC’s own multiverse…it’s vague enough. It might even be that Marvel-inspired Earth from Multiversity. Who knows.
I’m making this more complicated than it already is, and I’m sure you’re as sick of the world “multiverse” as I am of typing it. And look, I know I didn’t even mention Access, the character created specifically to travel between Marvel and DC. Or that Earth-7642, Crossover Earth, also has other characters that crossed over with Marvel, like the Archie characters.
So to reiterate: from all appearances the Marvel and DC Multiverses are each their own thing, and do not exist within each other’s multiversal array. Each universe contains analogues of the other’s characters, however Marvel has an Earth where all characters of all the companies coexist. But some stories explicitly use a multiversal crossing of some sort to allow Marvel and DC to team up.
I think I’ve got that right. If I got any of that wrong, please send all corrections to pal Ian.
Before Marvel started cataloging all these separate Earths (more of which I’d like to talk about…I’ve got questions about the Earth where the Marvel LEGO video games take place), the Watcher in What If? #1 wasn’t even sure where that first Superman/Spider-Man hoohar took place:

…though to be fair, he didn’t say he didn’t know, just that doubts exist as to what universe that meeting belonged. It’d be just like Uatu to not tell us. …Actually, it wouldn’t be, this dude blabbed a lot in this series.
Anyway, thanks to Twitter pal WormDrive PRO, we have these samples of letter column concern in regards to that first Superman/Spider-Man team-up from Amazing Spider-Man #158 and #159 (1976):


I don’t know what the ultimate resolution or response was to that editorial “what do YOU think?” but boy, that letter writer sure was mad about the guy logically bitten by a radioactive spider and thus given spider powers meeting an alien arbitrarily sent from an exploding planet. I suppose it’s a tribute to Marvel’s construction of a shared universe that some readers would get so upset about the intrusion of elements that would seem to disrupt it. I mean, it’s only just a comic book, they should really just relax…the very idea that maybe the two companies just wanted to have some fun and see what happened when they paired their heroes (and also make a ton of cash in the process) was a distant second to the threat that the Marvel Universe might be “diluted” by this most unnatural contact.
But the question was eventually answered. It’s Earth-7642. There you go, long ago letter writer, that’s the solution. See, wasn’t that easy?
So I was thinking about multiverses and parallel Earths, as one is wont to do, specifically in the context of comical books. Amongst this reflection one of the topics was “what was the first multiverse story I ever read in comics?” Given I was primarily a DC kid, and given that company was the one that traded most in this sort of thing, I’m sure it was some DC comic from the late ’70s/early ’80s.
Just to keep you from being in suspense, the answer is “I don’t know,” as DC’s set-up of “Earth-One” (where DC’s main line of heroes lived), “Earth-Two” (where the Golden Age characters lived, and for the most part were older than our regular heroes), “Earth-Three” (Oops, All Villains) and so on were pretty ingrained in me from the start. Maybe it was introduced to me in the digest reprints, maybe a Flash team-up with the Golden Age Flash. I even remember Bob Rozakis in one of his Answer Man columns running down the list of DC’s various Earths (which is where I learned that “Earth B is where all the stories that don’t make sense take place!” — a veiled reference to Robert Kanigher and/or Bob Haney, apparently. And no, that exact column isn’t at the link, but plenty of good examples of what Bob was up to there).
I know my favorite parallel Earth story is this one, a Justice League of Earth One/Justice Society Earth Two team-up — an annual tradition, as least for a while. That Gerry Conway/George Pérez extravaganza remains in my head the quintessential multiverse story, and is just plain Good Comics.
Anyway, parallel universes were just part of the fabric of DC’s superhero comics, and while it could lead to some confusion for the uninitiated, such as when apparently DC got some real world attention when Superman married Lois Lane in Action #484…the Earth Two Superman that is! Some folks were like “um, so not the real Superman?” Anyway, it was sort of deliberately misleading even to the initiated, as you may be able to tell from this cover:

…where Superman’s chest emblem is deliberately obscured. As all true Earth Two fans know, the Superman of that Earth had a slightly different design. You can see the difference in this pic from Crisis on Infinite Earths, with Two on the left and One on the right:

And I’m pretty sure the fact that it was Earth Two Superman tying the knot was not made explicit, as per this news blurb from The Comic Reader #150 (February 1978):

I mean, sure, you can maybe infer it after the fact, with all the “40 year relationship” talk, as, well, the Superman of Earth One clearly hasn’t been wooing Lois for 40 years, they must be talking about that Superman on Earth Two who’s been around since Dubbya Dubbya Too. But honestly, even without all this, most people picking up the book were probably “yeah, right, sure, Superman’s getting married, I’ll believe that when I see it” and then, well, they saw it. Surprise! Just not the Superman they may have been expecting.
That was bit of an aside, I realize. Been meaning to bring that up somewhere for years. So please excuse the lack of transition to the next bit.
When Crisis on Infinite Earths hit a few years later, well…okay. I think I’ve said it here before, I’ve definitely gone on about it on Twitter, but a major element of COIE was experiencing the Big, Permanent Never-to-Be-Reversed Changes in real time. Opening up issue #1 and having it lead off with the destruction of Earth Three and the character thereon was quite the shock. The art’s impeccable, the story is, um, well…the art’s impeccable, and it was an exciting read at the time as you didn’t know what drastic thing was going to happen next to the DCU. And worlds lived, worlds died, and nothing remained the same…
…and then DC spent decades trying to make everything the same as it was, or at least a close approximation, as event after event was released trying to patch Crisis with more Crises, more events, more restorations of parallel Earths and multiverses, even until right this very moment. And none of it feels as simple and as, honestly, organic as when we had our annual JLA/JSA crossovers, or when the Golden Age Green Lantern would team up with our Earth One Green Lantern, and so on. Sure, there was the occasional roadbump, like that Action #484, but eh, we dealt with it.
I’m trying and likely failing to not sound like Cranky Old Fan Wants Things Like They Were, because…look, I like new comics just fine. I’m even enjoying Dark Crisis (now Dark Crisis on Infinite Earths, as of issue #4). And I’ve liked a lot of the weird multiverse stuff we’ve been getting recently. But I keep thinking “maybe if COIE didn’t happen, a whole lot of creative energy could’ve been used for something other than trying to fix it.” Hypocritically, I’ve read every one of these attempts and mostly enjoyed them for their strange metatextual efforts. Yes, even Doomsday Clock.
But I think DC has given up their once-strong multiverse advantage to Marvel, who’s grabbed the concept with both hands and wrestled it to the ground, making the idea their own. Should the Flashpoint movie ever actually come out, it’s gonna look like an also-ran with its multiversal storytelling after Marvel’s been riding that wave through multiple movies and TV shows. And yes, the Flash TV show covered that ground as well, but I still think it’s really Marvel’s ball now.
More on Marvel next time. Thanks for enduring this post, pals…had a lot of semi-related thoughts to get out of my head, and it turned out I have a blog so here they went. See you Wednesday.
So back in Ye Olden Dayes of this blog, when I wrote about specific comics, all I had to do was dip into the Vast Mikester Comic Archives and pull out a copy of the book I wanted to discuss. “Ah, yes, fetch me that copy of Superman’s Girlfriend Lois Lane #106, would you Jeeves, that’s a good chap,” as I reclined into my Marc Newson Lockheed Lounge Chair, quill in hand, ready to pen the latest enthralling installment of Progressive Fancypants dot com.
Well, that changed when all thoughts of fancypantsness went out the window as I opened up my own comic book store, and the Vast Mikester Comic Archives became The Dismal Dregs once I gave over my personal stock to shop stock. Now when I want to discuss a particular book, it’s either one that I came across at my store, one I can pull images from DCUniverseInfinite.com, or I can bum pics off a pal, usually Bully.
It’s particularly frustrating when the books I want to discuss are definitely ones I bought off the stands at the time of release, and long since given up to the shop, such as 1985’s Heroes for Hope Starring the X-Men from Marvel Comics:

and Heroes Against Hunger from DC Comics:

Produced during that time pop culture remembered that Africa was having some problems, these were fundraising comics to aid the fight against starvation. Honestly, I don’t know how much money was raised by these projects, given each had a price tag of $1.50, so the wholesale price was about half that (unless there was a different discount structure in place for these particular books, which is possible), and unless those distributors also donated their share of the profits…well, that wasn’t much per issue going to charity. It’s a little better once you multiply that portion of the cover price by however many copies were sold to retailers (for which I have no info, so I’m gonna make the rough estimate of about 300,000 for the X-Men book, and half that for the DC one), then maybe you’re talking some real money. Maybe not “We Are the World” money, but not nuthin’, either.
I’m sure some enterprising person out there already crunched all those numbers and I’ll hear about it shortly, but that would take some kind of “internet search engine” to locate something like that. I’ll have to ask my man Jeeves to look into it. Anyway, that’s not what I’m here to talk about.
No, what I’m here to talk about is the impact these books had on me, and possibly also on cultural awareness overall (as far as “comic book fandom cultural awareness” goes on something like this). And all this came about because I was processing a collection the other day that had a copy of the Marvel benefit book. That in itself isn’t terribly unusual…copies of this title show up in collections all the time, far more frequently than the DC counterpart, which is why I presumed earlier the vast disparity in printruns.
But whenever I get a copy, I poke through it and marvel (so to speak) at the creative teams they put together for the short vignettes within…usually only two or three pages long by a specific creative team. There is a bare thread of a storyline connecting everything, but the real meat are the small character bits each short provides, as the various X-Men face personal, emotional challenges. Harlan Ellison and Frank Miller presents Wolverine rising above his savage instincts, Chris Claremont and Brian Bolland have Storm confronting her various self-images, Stephen King(!) and Bernie Wrightson have Kitty face off against…well, hunger (there’s more to it than that, didn’t flip through it agin to refresh my memory, but boy that “Good God, let’s eat!” still sticks with me). And then there’s this, which I took an askew shot of at the shop to post onto Twitter:

…contrasting Magneto’s Holocaust survivor background with the future he may bring about with his battle for mutant superiority over the common folk. I mean, Hitler shows up on this page to praise Magneto, it ain’t exactly subtle. It’s Alan Moore in a very rare bit of Marvel work (his only new post-UK work for the company, I believe), drawn by the underground comix legend Richard Corben. Not shown (except a bit in the last panel of that page there) are the great rotting corpses that only Corben could create. It may very well be one of my favorite bits of X-Men comics.
Here’s the thing about not having these comics readily accessible in my collection any more. I have to depend on my memories of having read the books. Yes, I said I get the Marvel book in collections all the time, but I’m not spending time to flip through each copy that shows up. It was only the other day where I thought “you know what’s good? this Moore/Corben sequence” and decided to take a picture of it so I could say so on the Twitterers. Many of the images and events of this comic stick in my mind clearly, nearly 40 years after I first saw them. That emaciated Kitty Pryde, Wolverine standing triumphant, Storm in her various guises, a guilt-ridden Magneto. I don’t remember a whole lot else from the comic, but those have been living in my brain a very long time.
Now let’s take the DC book. Similar in structure to the Marvel comic, it’s made up of short 2-3 page sequences each by a different creative team, strung together into a semblance of a story. I have two primary memories of this comic, which I definitely bought and read at the time.
The first memory is of a review I read of it in, well, probably has to be Amazing Heroes. Basically the complained about the inconsistency of the writing, specifically citing that Lex Luthor’s characterization would change from segment to segment. An inherent problem, I suppose, in having this many writing cooks in the kitchen.
The other memory was of Luthor weeping when put face to face with starving people. I mentioned that scene online, and it was Twitter pal BobH to the rescue, snapping a pic of that very moment:

As BobH pointed out, that’s by Barry Windsor-Smith and Catherine Jones, an impressive art team by any measure. He also mentions Bernie Wrightson inked by Mike Kaluta (wow!) and Jose Luis Garcia-Lopez inked by Jerry Ordway (another shot from BobH):

A look at the credits shows lots of other impressive (and weird) combos. I mean, Carmine Infantino and Murphy Anderson! Curt Swan inked by John Byrne! Walt Simonson inked by Steve Leialoha! (That one’s gotta be weird!) C’mon, Kirby is in this! There’s a lot of what should be some spectacular work in here.
I just don’t remember any of it. Nothing from the book stuck, except that one image of Luthor. (Which I liked, by the way…I always preferred the “yes he’s a bad guy but not a complete monster” pre-Crisis Luthor to the nigh-irredeemable post-Crisis Luthor we’d get only a couple of years after this.) Otherwise my mental image of the book was that it was…cluttered and cramped, overly talky and not as visually memorable or striking as the X-Men comic. The DC one even had its own Big Name Horror Writer in Robert Bloch, for a sequence also drawn by Wrightson, and hand-to-God I couldn’t tell you a single thing about it.
Not to say the X-Men book totally ruled and the DC one drooled or anything. The former had a bit by Mike Baron/Steve Rude, a creative team I normally like, which I looked at briefly in the copy I had at the store and gosh darn if I could tell what was going on. And frankly the DC book sounds a lot better than I remember, but I still feel like it does just sound that way, that something in the execution made it a less memorable offering that the Marvel release.
Lot of words to throw at you to essentially say “I remember one book more fondly than the other” but this is just one of those things I go through as an older fan who’s had a lot of comics pass through my hands. Interesting in that both Jim Starlin and Wrightson were involved in creating the storylines for both.
Anyway, I put this here so that I can maybe get some feedback on the books, about what I’m not remembering, about what was outstanding about the DC book that should be remembered as well as those top-flight stories from the Marvel comic. But I have to be honest, it’s gonna be hard to beat that Magneto strip.
EDIT: Everything old is new again! I just reminded myself that I wrote about these books on the site before, because of course I have! Here I am talking about the Marvel one, and here’s DC…more images (and some linkrot) for your perusal!

So as I’m sure you’re aware, JLA/Avengers is finally getting a new printing via the comics industry charity Hero Initiative, with all profits going to it. That is, all profits from direct distribution to retailers, but more on that in a second.
What’s putting folks out about this particular minor miracle, which saw Marvel and DC work together for the first time in years in order to allow this republication to happen, is that so few copies, relatively speaking, are going to be available. There’s a printing cap of 7,000 copies, for reasons I’ve seen here and there on the internet ranging from “that’s all we can get printed with the time and resources available” to “lawyers, man, whatcha gonna do?” No idea what the actual answer is, beyond the fact that Hero Initiative probably didn’t sign on to keep the book in print forever, so a max print run had to be set somewhere.
And as you also know, the legendary Mr. Pérez recently announced that he’s stricken with a terminal condition, with only months to live, hence the rush to get this book out while he can still see it. It’s nice that Marvel and DC were able to come to terms to allow a charity reprinting of this series, for which I presume “neither of us are getting the money from this so we’ve got nothing to fight about” helped things along.
But like I said, only 7,000 copies are going to make it out to the world with this printing, minus however many copies get damaged during distribution to retailers. One would hope that DC and Marvel are currently looking at the frenzy this limited availability is causing and are reconsidering any future publishing plans regarding this title. I know there’s some hoohar over profit-sharing on this book, to the point where not publishing it at all and making no money on it is somehow preferable to getting it out there and making at least a little money on it. I’ve said in the past that my solution is just let each publisher release their own trade paperback of JLA/Avengers (or Avengers/JLA for the Marvel book) and keep all profits from their own publication. But I’m sure there are legal/financial reasons from even that being able to happen.
Anyway, all I know is that I’ve been deluged with requests for this book, and I’ve started a first-come/first-served waiting list. For once, the people who actually want the book to read and enjoy were in reasonably early, while the Usual Suspects with the eBay auction listings all ready to go are a day late and a Bitcoin short. But make no mistake, this book is going to be flogged at some sky-high prices the second it’s out. Way to honor George Pérez, guys.
But because there is a limited quantity, and order allocations are almost certain to occur, it is very possible the only person on the list I’ll be able to provide for is the first one who got his name on the list. It is actually very possible, depending on how other stores place their orders, that I get zero copies. If enough bastards out there type “7000” into the order slot on the distributor website to get max allocations, maybe there won’t be enough left over for anyone else.
I’m guessing I’ll get at least the one copy, though. I am ordering a larger number of total copies under the assumption it’s going to be reduced. I was guessing that I’d likely only get about 10% of what I ordered and placed numbers accordingly, but I’m beginning to think 10% is highly optimistic. I also don’t want to order too high, then hear “oh, we’ve upped the print run, everyone’s getting every copy they ordered!” and then I’m stuck with all 7,000 copies. Er, I mean, someone is stuck with that many, I certainly didn’t order 7,000.
Ultimately I hope Marvel and DC do see that people want a nice collected edition of this beautifully-illustrated goofy mess of a comic. The amount of love Pérez put into this comic shouldn’t be forgotten by history or kept out of the hands of fans new to the hobby. I mean, right now the Justice League and the Avengers are at what may very well be their height of cultural awareness (admittedly for drastically different, and not always good, reasons). Strike while that iron (man) is hot.
I am glad it’s back, even for as small a print run as it is, but I’m hoping this leads the way to more copies of it from Marvel and/or DC.
P.S. I always wonder how much negotiation when into things like that cover above. “Superman has to be taller than Captain America.” “Okay, fine, but Cap is standing in front.” “We’ll give you that, but the Atom has to be standing on his shield.”
P.P.S. When reading a few online articles about this, came across one site giving a brief history of Marvel/DC team-ups and saying
“…Doomsday Clock noted a future Marvel and DC crossover called Secret Crisis, but it’s not certain if this is actually in the works.”
NO, IT’S NOT IN THE WORKS, it’s just something Geoff Johns threw in there while making his point about Big Crossover Events. Not saying it can’t happen, especially after Disney buys Warner Bros., but I’m pretty sure it wasn’t intended as an Actual Thing in the Works.
P.P.P.S. Variant cover-age Monday posts are returning, they’re just resting for a moment.

So it dawned on me that I might be opening up bit of a can of worms here, as DC’s New 52 publishing initiative was rife with variant covers. Initially, I was just going to talk about these black and white variants DC offered early on in the initial months of New 52. Like, for example that Swamp Thing one above, which I removed from the formerly vast Mikester Comic Archives to photograph. (Er, pardon the glare.)
As I recalled, several DC titles around this time had this particular style of variant, taking the regular cover, flipping it on its side and stripping it of its coloring. This Swamp Thing issue (#5, March 2012) was offered in a 1:25 ratio, meaning a retailer would have to buy 25 copies of the main cover to order one of these. …Look, I know most of you know how ratio variants work, but someone reading this might not.
In looking at other DC titles, it appears Batman #5 also had a similar variant, but it was a 1:200 ratio book…which makes sense, since Batman is nearly always a top seller for DC. Aquaman #5’s variant, another 1:25. Same with Superman #5. Even Detective Comics #5 was only 1 in 25.
I’m not going to look up every 5th issue of the initial New 52 series to check the ordering plateaus for these black and white wraparounds (and not all of them had ’em…sorry, Blackhawks #5), but I’m going to hazard a guess and say the main Batman title was the one series with the highest “ask” to get that variant. If I’m wrong, I’m sure I’ll hear about it.
These black and white variants are kinda neat. It’s like you’re getting your own reproduction of the original art, in varying stages of development: fully inked, like on the Swamp Thing cover, or just the pencils, like on that Aquaman cover. Which is nothing particularly new or innovative, as black and white “sketch” covers had been a thing already, but by turning it on its side, wrapping the image around the front and back covers, now it more closely approximates the size of what we generally think of original art pages. (Yes, not exactly, hence my use of the word “approximates.”)
I don’t have specific retail stories about these black and white variants, beyond me unsurprisingly glomming onto the Swamp Thing one as soon as I cracked open the Diamond delivery boxes. But what I do want to talk about is DC’s increasing reliance on variant covers over the history of the New 52’s lifespan, as alternate and gimmick covers were prodcuced to shore up the orders after the initial excitement over the relaunch started to fade away.
Variant covers were there from the very beginning of the New 52, with some titles (like Batman and Superman offering other covers based on your lowest DC order for the week. For example, if your lowest order for a DC title coinciding with Batman‘s release was only 20 copies, then you were limited to 20 copies of that one Batman variant. Thus from the get-go, they weren’t even waiting for numbers to drop. They were trying to get you to order more of a comic in which you didn’t have as much faith so you could get yer mitts on more of that Batman variant. Very sneaky.
And there were more variants than that from launch, especially for Batman, not even counting the variations on the several reprintings for this and other New 52 titles (which, as I said last time, is a little outside the range of this overview). I intend to cover more the DC New 52 variants, making this a bit of a series inside the variant cover-age series already in progress, as it’s clear I’m never going to squeeze all these into one post. I mean, I suppose I could, but I don’t really want to be up ’til 4 AM writing a blog post, like I used to do when I was a young and spritely 34 years of age when I started this site nearly two decades ago.
So hang onto your butts, as this variant ride is going to be taking on the New 52 variants over the next few weeks. I of course reserve the right to interrupt the run with breaking variant news, but we’ll see how it goes.
So to add to my Superman: Birthright discussion on Monday, the writer of said book, Mark Waid himself, dropped on by to clarify/correct some of my assumptions. Primarily, that Birthright was indeed intended to be the new “official” Superman origin, but was eventually decided that yet another version, the Geoff Johns/Gary Frank Secret Origin mini, would be the new official origin instead. Least ’til, you know, they changed it again.
Anyway, here’s a period article with an interview with Mr. Waid about Birthright being the “official” origin, which was declared so late in the run due to the Super-books being “still somewhat in flux” when the series began. While I was correct in that the state of Superman’s history at that point was a bit mushy and open to revision, as I said in my last post, my assumption that Birthright was a planned out-of-continuity story that eventually ended up in continuity despite itself was incorrect.
So, when you reread that last post of mine, disregard my poor use of Birthright as an example for my thesis. I think my overall entry there is correct, in that if you leave any ambiguity to the canonicity of a story involving DC or Marvel characters in what appears to be their familiar milieus, the default position of a certain subset of fandom regarding that story is that it’s part of official continuity. And that the emphasis, especially by DC, on continually trying to establish what is their official continuity only encourages the behavior.
Not all fans do this, of course, but like I said, I’m still getting customers asking me if Three Jokers is, you know, Real Joker History and, well, what can you do. “It is if you want it to be!” I’ve answered more than once, and I don’t know if that helps, really.
Okay, let me say something about a couple of comics that came out this week:

I didn’t keep the cover pictured above…this is one of those “retailer incentive variants” that I have to order a certain number of the regular covers in order to receive. But you think I’m gonna pass up posting a kickass Beta Ray Bill pic by his creator, Walt Simonson, on my site? Heck no.
Anyway, the entirety of my Thor reading is as follows: the Walt Simonson run from #337 to #382 (plus the couple of fill-in issues in that run, which were also great), whatever stories were in the Origins of Marvel Comics books, and the Lee/Kirby “Search for Galactus” issues that pal Cully let me borrow once. Nothing against Thor, and I know some later runs of Thor are very highly regarded, but my brain decided “That’s All The Thor I Need” and that was that, I guess.
When I opened my own shop a few years ago, I gave up my Thors (not Cully’s Thors, I returned ’em, honest) to the back issue bins, which was a good idea because boy did they sell well. As they should, because they’re beautiful and perfect, but “Fanboy Mike” is a tad annoyed at “Retailer Mike” as I kind of miss having those. But hey, I figured at the time I could always pick ’em up in reprints one way or another.
So basically I haven’t been involved in Thor comics for a while. Then why pick up Beta Ray Bill #1? Well, the work of Daniel Warren Johnson for one, who is writing and drawing this book and it looks fantastic. I’m not one for two-page spreads in comics nowaways, but Mr. Johnson throws in a couple of them in this issue and I know I really like a comic when that doesn’t bug me in the slightest. It all feels like a natural extension of Simonson’s rendition of the character without being an imitation of his style, in a way that previous efforts with the Beta Ray Bill have not.
As someone who, as I just told you, hasn’t been immersed in recent Thor comic shenanigans, there wasn’t a steep learning curve for getting caught up to speed on recent Asgardian events. Johnson does a good job naturally slipping in the necessary exposition to establish the world of the book and the premise for the series.
Yes, it is, nominally, a tie-in to the “King in Black” event currently happened at Marvel, but it barely counts, a “Red Skies” type of crossover where a Surprise Guest Monster shows up to wreak havoc in Asgard and oh, he’s all King in BLack-ized or whatever they call it. Could easily just have been Special Surprise Guest Monster all on his lonesome and the effect on the plot wouldn’t have been any different, really. But if it gets more eyeballs on the comic, then we shall let this pious fraud pass.
What I’m saying is that Beta Ray Bill is just as good as I’d hoped it would be, since seeing preview pages a while back. As someone actively not looking to pick up new series right now due to my immense funnybook backlog caused by eyeball issues, I snatched this one up with no regrets.

Young Hellboy is a fun, cute series, the second issue of which is out this week. Young Hellboy runs into a Golden Age-style jungle girl on a mysterious island, and seeing HB as an overly talkative, hyperactive child is always entertaining. With the forward motion on the “current” Hellboy timeline effectively ended with, um, the end of the world, it’s nice that we’re still getting “flashback” Hellboy stories. “Hellboy may be dead but his cash flow lives on,” as the Dead Milkmen said (slightly paraphrased). Even knowing the eventual end point for the Hellboy Universe, the sense of impending doom doesn’t weigh too heavily upon these stories…I mean, not that particular doom, anyway.
It’s a nice reminder of what Hellboy was, back before the plot overtook the premise and everything was pointing to The End, versus just the big red guy smacking monsters around and shooting (badly) at demonic foes. Or, as in this series, swinging on a vine and shouting with glee. As I said, fun and cute.
Unlike my hope at the end of the last post addressing Daniel’s comment about DC and the rebooting and the continuities, I do in fact have yet another early morning appointment waiting for me as I write this the night before it. I believe that’s the last of said appointments for a while, the timing of which is unfortunately a necessity when one has a seven-day-a-week job. So let me be quick like the bunny in these responses:
“For me, the DC characters are strongest when they’re in a perpetual state of reboot and/or Elseworlds variations. Seeing a young Batman meet the Joker for the first time in stylistically and narratively different ways each time is infinitely more interesting to me than seeing 80-year-continuity Batman meet the Joker for the 368th time in their ongoing history.”
Nearly, urgh, 20 years ago, the mini-series Superman: Birthright by Mark Waid, Leinil Yu and Gerry Alanguilan was released, retelling the early years of Superman’s life. It wasn’t intended to be part of regular continuity; rather, just a fresh interpretation of Superman’s origin by a talented creative team, unburdened by the need to be tied to anything else DC was doing with the character.
I suppose what happened was that the story told in Birthright wasn’t distinct enough from mainline continuity…not branded “Elseworlds” or whatever. Not the fault of the creative team, of course, but the Superman story post-Crisis and post-Zero Hour had perhaps become nebulous enough, and distant enough from the mid-1980s John Byrne reboot, that Birthright somehow came to be considered part of the “official” origin. I believe it was this story that reintroduced the Silver Age-y idea of Lex Luthor living in Smallville when he was young, effectively de-aging the Byrne version (who’d already been de-aged via clone/deal with Neron shenanigans that I’m not going into here) from being decades older than Clark Kent to maybe only being a few years, at most.
EDIT: Please check the comments for some clarification from Mr. Waid his own self.
Daniel, I think ideally, for the purposes of DC’s maintenance of a superhero universe, having the “in-continuity” stories is fine. And your idea of having varied tellings and retellings of stories featuring the characters that don’t have to be shoehorned into that continuity is great. Does Batman: Three Jokers fit into the official, current Batman history? Will it ever be referenced outside of a Three Jokers sequel? Probably not. I know I spent a couple of posts picking at the continuity details of this story, but, really, ultimately, it doesn’t matter. It’s a standalone story you can enjoy (or not enjoy, as the case may be) as in-continuity, if you’d like, or outside of it.
Part of the problem is that DC’s constant obsession with “fixing the universe” in most of their Big Events reemphasizes the idea that Continuity Matters, that all the pieces need to fit and be consistent. So when stuff like Birthright and Three Jokers come along, which (at least in the former, can’t say for sure about the latter) aren’t intended to be part of regular continuity but aren’t immediately identifiable as being separate from it, the readers can get it into their heads that they’re supposed to consider these stories are part of the Official Big Picture. I mean, if Batman’s not, like, a pirate in the story, or Superman’s rocket didn’t land in Norway, which is what DC has essentially trained its readership to look for when considering if a story is, biggest quotation marks ever, “real” or not.
Look, I know most people aren’t worried to this extent about their comic book stories. I read (and am still reading) the Superman comics from the Byrne reboot ’til today, and I can draw a more or less unbroken line from what happened then to what’s going on now. Is everything entirely consistent? No, of course not…it wasn’t even before the whole Flashpoint/New 52/Rebirth hoohar. Does that bother me? Nah, not really. I tend to go on about some of the inconsistencies here on this site, but more out of amusement than outrage. As a wise philosopher once almost said, “it’s just a [comic book], I should really just relax.”
In short, if I can ever be short, DC has its readership used to the idea that continuity is paramount, and therefore every story has to “count.” Thus, doing stories that aren’t necessarily in continuity can become difficult to distinguish as such unless they contain gimmicks that decidedly make them outside the main storylines. Thus, anyone really bothered by this sort of thing, which isn’t everybody, I know, but it ain’t zero people, can find things to be confusing.
“And I think that this is part of DC’s brand management problem. I believe that there are just as many people like me who love the excitement and variation of reboots as there are people who prefer (and want to perpetuate) the never-ending 80-year soap opera. And any attempt to go in one direction or the other will inevitably alienate the other audience.”
I know DC has been messing with branding logos on their comics to identify which “family” their books are in, with a general “DC Universe” for those without specific categories. Maybe a general icon that means “YES, THIS IS IN WHATEVER OUR CONTINUITY IS NOW.” Which is its own problem, because then maybe people wouldn’t buy the one-offs and minis without the logo because they’re outside continuity? You see the difficulty. I think just ending the Big Event reboots, and changing things as necessary in the comics as time goes on, without making a big deal out of it, is the best solution. If DC stops making such a big deal out of continuity, maybe readers will too. Well, some readers, anyway. I’ve been at this too long, I know better.
I don’t know. I think folks should just read the stories they like and if they want to think some story is or is not part of the larger picture, then go to town, friend. In my personal head canon, those stories where Alec Holland’s brother “cures” Alec, followed by Swamp Thing teaming up with the Challengers of the Unknown and Deadman are all still part of the character’s history, and nobody’s gonna tell me different.
So once again your pal Mike has an early morning meeting awaiting him, so I’m going to most just respond to Daniel’s comment from way-back-when today, as it is a very good commentary on continual rebootery vs. consistency’s hobgoblins.
Daniel thus spake
“Not sure if I’m in the minority or not, but I loved Crisis and (more importantly) the post-Crisis rebooted universe. I generally really liked a lot of the early New 52 reboot (until it became clear about six to eight months in that there really wasn’t much of a central plan to the reboot and that they hadn’t really learned anything from the mistakes of the post-Crisis universe). I like new beginnings. I like when things start over from ground zero.”
I honestly don’t think you’re in the minority at all in loving Crisis and the shenanigans that followed. I know there’s been a lot of knocking of Crisis in these here parts over the last week or so, but I started off saying that I unabashedly love the series, even as I’m aware of the storytelling shortcomings and the very much “ya hadda be there” requirement for the proper impact. I do love the series, I treasure that fancy slipcase edition from when it was first collected. Unlike most “important” event series, it actually Was Important, restructuring not only a publisher’s entire storytelling strategy but still influencing the industry in various ways several decades later.
And the New 52 was exciting, and maybe even a little frightening in a way…”what the hell is DC thinking,” that sort of thing. As you note, the excitement gave way to…what’s the right word? Dismay? Chagrin? Confusion, maybe? The apparently rushed nature of this restructuring became evident, and as the cancellations and the relaunches-of-the-relaunches started to hit and the flopsweat starting pouring from DC’s publishing plans, what was an immense hit became an progressing series of special events and an increasing reliance on variant covers to shore up sales.
I always feel like I have to note “but there were still good comics coming out from them” and there were, but the desperation of the gimmicky marketing was obvious.
“I like hard reboots. I like Elseworlds. I like the Burton-verse and the Nolan-verse and the Snyder-verse. I like getting into stories from the very beginning. I like variations on retelling the beginnings of these characters and seeing those retellings play out differently each time.
“The lesson of Crisis and the post-Crisis reboot is that these characters have finite potential. To my mind, attempting to perpetuate an ongoing, unending mega-continuity is doomed to fail. You can only have Joker escape from Arkham so many times before it becomes banal and loses narrative credibility.”
Different interpretations of your favorite characters by a wide range of creators is part of the charm of superhero comics and their spinoff media. There’s an appeal to getting in on the ground floor of things and trying to follow along and keep up with this fictional milieu as it builds up around you (though disappoint threatens when the publisher seems less devoted to the concept than you are — see again the New 52). I often get kids who pull a #3 of something off the shelf and immediately ask for #1 and #2, which…yes, of course, that’s a natural impulse. But let me expound on that for a moment.
When I was a kid, back in Ye Olden Tymes when dragons roamed the land, I didn’t think anything about getting issue number, what, 170 of the Fantastic Four. I might not have even been aware there was an issue number. I just knew that this was a thing (er, so to speak) that had been going on for a while, and the comic was clearly in the middle of a story so I obviously missed stuff that had happened previously…but I read and enjoyed it anyway. I had no access to back issues. And even if I did, it wasn’t like I was going to go buy issues 1 through 169, that’s too many. At most I would have gone one or two back.
Nowadays, a number one of anything isn’t too far away from the current issue. Even as Batman enters the early 100s, that still feels attainable, even if one has to resort to the paperback collections. It’s a combination of the perceived availability combined with the fact that many modern comics aren’t standalone enjoyable experiences in a way that even the serialized issues of decades past were, that the need to be there “at the beginning” has increasing among comics readership.
Is that a good thing or a bad thing? Short term is probably good, as first issues tend to get higher orders by retailers, though as more and more number ones flash by I imagine those orders are becoming increasingly conservative. But I know as a kid I liked the idea that I was dipping into a title with a long history, that was around long before I was born and would (theoretically) be around after I was gone. When Marvel did their “Legacy” numbering, when they returned numbers of various titles to where they would be if no relaunches had happened (generally in the hundreds), my sales on those actually went up. Probably not a universal happening, given that Marvel relaunched everything with new #1s anyway, but there may have been some people out there who liked seeing them big ol’ numbers.
But to your following point, Daniel, the need for companies (well, mostly DC, Marvel, despite the constant relaunches, hasn’t really rebooted their universe as such) to tie everything together stems from the difference in which comic books are consumed. Back again in Ye Olden Tymes, to my youth and decades earlier, the turnover in comics readership appeared to be reasonably high. Little Billy read Superman until he became Teen Billy and discovered girls or cars or both, giving up his readership spot to Little Johnny, coming up right behind him. There’s a reason why there’s only about a five year gap between DC retiring the Jay Garrick Flash and reintroducing the slick, new, For The Space Age Barry Allen Flash: enough time had passed that a new audience may cotton to an old concept with a fresh coat of paint.
That’s not true of every reader, of course…there were plenty who kept reading for years and years. But the common wisdom was that the turnover existed, and the need to maintain a consistent history and continuity was minimal. They were just kinda throwing stuff out there to entertain the kids…so long as the stories and characters remained relatively consistent within themselves, that was good enough, and nobody worried that (to use a popular example) the Atlantis Aquaman was from appeared to be different from the one Lori Lemaris lived in.
But as the average readership started sticking around longer and longer, and that turnover slowly dropped away, there was more demand for consistency. Plus, as the readers who didn’t give up on comics became creators themselves, a la Roy Thomas, additional emphasis was placed on remembering the older comics and having them influence, or directly impact, the new. Marvel’s advent in the ’60s and their attempts at actual world-building and crosscontinuity among their titles, not to mention their direct courting of older teen and collegiate readers, helped this transition along as well.
This is what fuels the need for DC to kitbash a consistent history for their superhero shared universe…reader expectations have grown to want this consistency. With DC’s incessant focus on undoing, redoing, or relitigating Crisis on Infinite Earths, the fans are encouraged to not stop worrying about whether this story fits with that story. They are kept constantly aware that DC’s shared universe is by its very nature a shambles, and that there is a never-ending need to fix it. That’s what Death Metal was about. So was Zero Hour. And Doomsday Clock. Some of the most successful comics DC has ever published have been on the topic of why DC Comics needs to be fixed.
When you say
“…DC should focus not on trying to stitch everything together, but rather on giving creators the freedom to tell as many variations on the basic mythology of each character as possible.”
…I 100% agree, and in fact I think DC tends to do…okay with that. But every year or three another Big Event Comic comes along to apply more patches to the DC Universe and all it really manages to do is remind us that supposedly It’s All One Big Thing and they’re gonna make it so by hook or by crook. If DC would stop doing that, maybe readers would stop worrying so much if events in the new Harley Quinn mesh up perfectly well with what’s going on in Teen Titans Academy.
You’ve got more comment to cover, Daniel, but I’ve got bedtime so it’ll have to continue another day, hopefully one without a morning appointment waiting for me the next day. Thanks for the comment, David, and thanks for reading, everyone else. See you Friday.
…and you have no idea how much I kicked myself when I realized my birthday/New 52 post was #5197. Man, how perfect would that have been if I had that total convergence of 52s for that. Well, crud.
Anyway, I’ll likely continue the New 52/rebootery theme next week, but I did want to drop in one point I was sort of thinking about regarding Crisis on Infinite Earths. As can be inferred from some of your reactions, and my reaction, to DC’s continuity-sweeping series, it’s pretty clear the series loses much of its impact removed from context.
I wrote about how startling it was for Earth-3 to be wiped out in the opening pages of the series. It immediately raised the stakes and there was a sense of permanence. “Worlds will live, worlds will die, and nothing will ever be the same!” shouted the ads, and we had no reason to disbelieve them. We’d never seen anything quite like this, on this scale, knowing that big changes were coming. If you were a DC fan at all, you had to read it because this is where All The Shit Was Going Down. It was literally An Event that we, fans reading comics in the mid-1980s, were experiencing in real time.
Going back to look at it, years, decades, later, the immediacy of this story’s content is no longer a factor. The importance of the changes are no longer noteworthy, except maybe in a strictly historical/academic view. The shocking deaths are no longer so shocking…Barry Allen and Superman’s cousin both seem to be alive and well, nowadays. And like I said, the main conceit of the series, that the idea of a “multiverse” would be going away, has been undone with DC dragging the concept back into existence.
“Thou shalt not read Crisis for the prose,” as today it exists primarily as an artifact of publishing strategy, not as a standalone story with a coherent plot. (Though the George Perez art still is beautiful, of course.) None of that is Marv Wolfman’s fault…well, okay, maybe some of the weird plot holes are, but the series succeeded in what it was meant to do…grab the attention of fans and slap a new coat of paint on things. It doesn’t stand the test of time because it wasn’t meant to.
Again, not to say there isn’t good stuff in there…there are fun interactions here and there, exciting action sequences, tiny one-panel showcases for characters both major and forgotten. And as noted, it’s all wonderfully illustrated. But a big part of what made Crisis work was how vital it was to stuff going on in the now of the 1980s, diminished with the repetition of character “death” fakeouts and universal rejiggerings and generational transitions of super identities in succeeding event series. Plus, of course, with the subsequent undoing of everything that was “never the same.”
A commenter noted that these sort of events create reader excitement and interest in related and forthcoming books, and that’s definitely right. It’s good to shake things up and/or get all your properties together for a big super-party once in a while. It doesn’t always make for a tale to stand the test of time, and frankly, it doesn’t always need to. A lot of what drives my own love for the story of Crisis is pure nostalgia, a remembrance of how I felt encountering these events for the first time. That’s a tough feeling to translate over time to new readers to the book.
TL;DR “back in the olden days we had to walk miles uphill in the snow both ways to see Lady Quark fight the Anti-Monitor”
Okay, like I said, more on this stuff next week. In the meantime, a reminder that I’m putting up short audio posts on my Patreon, on a variety of comics-related subjects. Most are about 2 to 4 minutes long or so, and…well, I think I’m slowly getting better at it. I’m not…a natural public speaker, and thank goodness for editing tools to cut out the “uhs” and “aaaaand” and whatever else. Oh, and my issue-by-issue cover of Swamp Thing comics will be returning, too.
Thanks for reading, pals, and I’ll see you Monday.
So the problem with saying “LEMME TELL YA WHAT COMICS I LIKED READING, OH, A DECADE AGO” is that now I have to depend on my dumb brain to dredge up specific memories from those books. What’s getting in the way is that most of these books I read once, as they came out, and only very rarely did I go back and read a whole run of issues in succession to more firmly lodge events in the ol’ mental file cabinet.
Thankfully, nearly-decade-younger-me, when I was sprightlier and full of hope, I did a three-part overview of the New 52 launch titles (one an’ a two an’ a three). Looking over these posts, they do seem to bolster some of my partially-retained thoughts on the titles, though I seemed to have been more faintly-positive about the Superman title than I thought I would have.

Interestingly, I noted in my discussion of the Green Lantern books that “four were too many, but it wouldn’t surprise me if they added a fifth” and, well, hello solo Sinestro series (which I kinda pushed for in those older posts of mine). In retrospect, I did enjoy the GL books from this period, which (coincidentally I’m sure) were among the least-affected by the New 52/Flashpoint changes of the Big Name DC titles. Plus, I’m in the bag for Green Lantern stuff already, and somehow too many GL titles didn’t burn me out. …Reading my old recaps did remind me 1) Red Lanterns was a far better series than it had any reason to be, and 2) I miss Larfleeze. He had a later-wave short-run New 52 title that I liked quite a bit.
Okay, to the Super-books…I thought then, and still do now, that the main Superman book by George Perez was cluttered and confused, though as we’ve learned in the years since Perez faced some editorial issues on that book so it’s not entirely on his shoulders. Plus, as I’ve said before, if Perez can’t make your costume look good, then the problem is with the costume. Anyway, remember when Lois had another love interest? That blonde guy? Whathsiname? That was weird.
Okay, I’m supposed to be focusing on the titles I liked here, but reminding myself how crummy Superman was makes me appreciate Action, with Grant Morrison writing “Young Superman,” all the more. I’m sure he faced as much editorial finagling as Perez did, but somehow Morrison managed to make it work, mostly, as I recall. After Morrison left, both books kinda fell into the doldrums ’til we got the “Superman’s Identity Revealed!” storyline, which was actually compelling and then eventually undone, of course, which I’m sure isn’t a precursor for anything happening in the Superman books now.
Also of note in my original analyses, I said that reading these Superman books was like reading an “Elseworlds” or parallel-Earth Superman book. Given how this version of the character was eventually replaced by the post-Crisis/pre-Flashpoint Superman, I guess the DC Continuity Gods agreed.

Some of the oddball books were fun as well…that O.M.A.C. series was definitely Kirby-Ahoy, as it should have been. It was too beautiful for this world, alas, and was amongst the first wave of cannings. Frankenstein, Agent of S.H.A.D.E. was also a blast of welcome weirdness, one that didn’t depend on any of the New 52 nonsense to just do what it did. In fact, neither did OMAC, really. It’s almost like the farther removed from the “event,” the better the books are.

The obvious one you’re probably expecting me to mention is Swamp Thing, which, yes, I liked well enough. The main issue with these is a fanboy-ish one, that arbitrary changes were made to the character’s history and supporting characters (especially Arcane) that don’t really add anything except “it’s different now.” I’ve gone on about this before, and my own realization that they’re not writing these for people who’ve read every single comic with Swamp Thing in it, but for new-ish readers who may be vaguely familiar with ol’ Moss-Head. But overall I think I enjoyed the comic, once they got past the set-up and Swamp Thing was actually in the book.
It’s funny but Justice League Dark was a title I was lukewarm on at first, but it became a comic I enjoyed quite a bit and still follow now, even if it’s been relegated to a back-up in the main Justice League title. And no, not just because Swamp Thing is in it…I like seeing all the horror characters just sort of crammed in here together, plus Detective Chimp. What kind of soulless monster doesn’t like Detective Chimp?
All-Star Western I didn’t pick up ’til the time-travel stuff kicked in, because I do love Jonah Hex travellin’ through time. I know, I know, recent Jonah Hex comics were good the whole time, but it took the gimmick to get me in there. I’m shallow, what can I say. (Remember that time travel stuff started as part of DC’s planned “WTF?” cover stunt ’til someone realized “maybe having an implied ‘fuck’ on the cover isn’t the image we want to sell?” Oh, for those pre-Titans TV show days….)

A couple later-wave New 52 books I really enjoyed, like Justice League 3000 (then 3001). I got a real “anythiing could happen/L.E.G.I.O.N. ’89 vibe from it, which 1) was helped along by being new characters removed from regular DC Universe happenings, and 2) L.E.G.I.O.N. writers Keith Giffen and J.M. DeMatteis wrote this too. I really kept hoping they’d bring this back someday, but given DC’s current publishing strategies, seems unlikely.
In addition: Constantine (fun seeing Johnny playing in a superhero universe again), Batwoman (stunning art), Animal Man (can’t think of a specific reason why I liked it, but I always like Animal Man), Secret Six (writer Gail Simone being evil, always a positive in my book), Batman Incorporated (continued over from pre-Flashpoint, which remained good but felt undermined by the relaunch).
So as you can see, I did like quite a few of the New 52 books. I mean, I couldn’t read everything, but what I kept up with I enjoyed (except maybe most of the Superman comics, which I sorta hung in there on out of inertia, which is a terrible way to read a comic but a lot of us have one of those in our reading lists). There were a couple of books I mentioned back then as ones that I liked, but afterward I’d drop (like Aquaman) or I just can’t remember anything about (like Firestorm). Maybe I’d still like them now? Once I find an eighth day in the week, I’ll do some rereading.
ADDENDUM: I am reading your comments, and thank you for them. Just wanted to let you know I’m not ignoring them just because I’m not addressing them in these posts yet. I’ll get to responding eventually!
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